Communicating With Customers: Becoming the Trusted Advisor (Virtual Classroom: Sterling Bookings)


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15th February 2022 9:30 am
16th February 2022 1:00 am
Virtual Classroom    
Module Dates
Two Half-Day Virtual Modules: 9.30am-1.00pm: Feb 15th & 16th 2022
Course Code


To satisfy, keep and develop clients, companies must embrace the concept of building strategic relationships through their technical and support staff.

‘Increasing the Impact of Technical Consultancy’ is now recognised as being a vitally important practice in maximising business potential and setting a professional tone.

This programme emphasises the importance of client awareness and professionalism within the context of business development.

Who Will Benefit From This Course?

  • Technical Professionals in client facing roles
  • Consultants
  • Client support specialists (both internal and external)

Learning Outcomes

  • Heightened awareness of the impact of technical consultancy/support on client perception and business development
  • An increase in core skills for business support and development
  • Maximising business opportunities by building long-term relationships
  • Concepts and strategies for improved personal effectiveness within the technical consultancy roll


Increasing the Impact of Technical Consultancy

  • A Consultant’s Roles – The Balancing Act
  • The Role of the Trusted Advisor
  • Creating the Client’s Future

Managing the Client Relationship

  • Understanding Different Client ‘Types’
  • Client Perceptions and Expectations
  • Internal Client Care
  • Solving Client Problems
  • A 4-Step Approach:
    • Building Rapport
    • Get the Facts
    • Discuss Solutions
    • Develop an Action Plan

Communicating with Impact

  • We are all Different – Thinking Styles
  • NLP Model of Communication
  • Barriers to Communicating Effectively
  • Perception Filters
  • Use of Language
  • Deletions, Distortions and Generalisations
  • Listening Skills

Being Influential

  • Whole Body Communicating
  • Questioning – SPI Technique
  • Influencing Techniques

Communicating With Customers: Becoming the Trusted Advisor (Virtual Classroom: Sterling Bookings)



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